Copywriting
Copywriting is one of my favorite ways to bring ideas to life through words. The pieces below are class projects where I focused on finding the right voice, tone, and message to connect with an audience. I have learned that it’s all about telling a story that sticks and having a little fun along the way.
Copywriting at Talking Dog Agency
During the 2024-2025 academic school year, I worked as a copywriter for Team Breakthrough at Talking Dog Agency, UGA’s student-led advertising and PR agency. This was the first time I fully stepped into the role of a copywriter, and I truly loved every second of it! I was responsible for shaping the brand’s voice through graphics, email templates, and informational interview materials, while also proofreading content to keep everything aligned and consistent. Our team poured so much into the project, and it paid off as we placed second in Talking Dog’s annual client showcase competition! The experience taught me so much about creative collaboration, attention to detail, and the power of strong messaging.
